online video facts
  • 52% of consumers say that watching product videos makes them more confident in their online purchase decisions.

    [internet retailer]

  • Consumers watch videos 60% of the time, and 52% are less likely to return a product after viewing a video.

    [website magazine]

  • YouTube viewers watch nearly 4.5 hours on average each month.


  • 51.9% of marketing professionals worldwide cite video as the type of content with the best ROI.

    [emarketer 2013]

  • Over 90% of shoppers surveyed found video useful in making purchase decisions.

    [internet retailer]

  • 89 million people in the United States are going to watch 1.2 billion online videos today.


  • Online video will account for $13.7 Billion in direct revenue each year by 2020


  • Visitors who view product videos are 85% more likely to buy than visitors who do not.

    [internet retailer]

  • Mobile video accounts for $3.3 Billion in advertising revenue in the USA.

    [internet advertising bureau]

  • Only about 24% of national brands are using online video to market to consumers.

    [kantar media]

Latest News

  • Oct

    Creative Coast Podcast Interview

    Bea Wray of The Creative Coast interviewed Eric Darling for the organization's weekly podcast, which features some of the area's most innovative and creative people.  Have a l...